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Monthly Archives: August 2011
How Steve Jobs’ Apple Married Mass Marketing With Unabashed Creativity
The idea of a mass audience was really an invention of the Industrial Revolution. – David Cronenberg, Rocketboom, 07-19-06 How Steve Jobs’ Apple Married Mass Marketing With Unabashed Creativity Will Tim Cook Subscribe to Same Principles That Drove Record Revenue, … Continue reading
Condé Nast Deepens Its Social Connect
It is knowledge that influences and equalizes the social condition of man; that gives to all, however different their political position, passions which are in common, and enjoyments which are universal. – Benjamin Disraeli (1804 – 1881) Condé Nast Deepens … Continue reading
Henry Ford, Innovation, and That “Faster Horse” Quote
Normal is getting dressed in clothes that you buy for work and driving through traffic in a car that you are still paying for – in order to get to the job you need to pay for the clothes and … Continue reading
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Could Amazon Take Down ‘The New Yorker’?
That would be a good thing for them to cut on my tombstone: Wherever she went, including here, it was against her better judgment. – Dorothy Parker (1893 – 1967), ‘But the One on the Right,’ in New Yorker, 1929 … Continue reading
How the Rhetoric of Rare is Changing in the Age of Information
Insanity in individuals is something rare – but in groups, parties, nations and epochs, it is the rule. – Friedrich Nietzsche (1844 – 1900) Accessibility vs. access: How the rhetoric of “rare” is changing in the age of information abundance … Continue reading
Will New Apple Chief Mean Shift for Publishers?
Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It’s not about money. It’s about the people you have, how … Continue reading
Who in the World Is D. Eadward Tree? / The Changing World of Print
Three may keep a secret, if two of them are dead. – Benjamin Franklin (1706 – 1790) Who in the World Is D. Eadward Tree? By Margie Dana For the past few years, I’ve been intrigued by one very mysterious … Continue reading
BoSacks Speaks Out: Digital is NOT the New Cemetery Plot for Print
BoSacks Speaks Out: Digital is NOT the New Cemetery Plot for Print My Friend Samir has written a rant of monumental proportions which I have printed below. I think the hot weather in Mississippi has been too much for him, … Continue reading
Hey Marketers, Give Me a Call Before You Pull a Nivea
Formerly, when religion was strong and science weak, men mistook magic for medicine; now, when science is strong and religion weak, men mistake medicine for magic. – Thomas Szasz, The Second Sin (1973) “Science and Scientism” Hey Marketers, Give Me … Continue reading
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How Readers Respond When a Magazine Goes Digital-Only
Life can only be understood backwards; but it must be lived forwards. – Soren Kierkegaard (1813 – 1855) MotorBoating Magazine Shutters Print Edition, Goes Online-Only Will relaunch as digital in early 2012. Stefanie Botelho FolioMag.com Bonnier’s MotorBoating magazine, a part … Continue reading



